Bluethumb Case Study
Working as an
extention of their team,
we have a partnership
that has stood the test
Digital Minds has proudly partnered with Bluethumb for over seven years The home improvement category has been coming off a COVID high + together we have worked through this to deliver the ROAS goals.
We asked Jarrod Purchase, Chief Marketing Officer to share his experience.
What priorities and challenges did you engage Digital Minds to support the internal team in solving ?
We’re a small marketing team. Digital Minds supplement our team by providing a breadth of experience across many different brands and industries in a way that would be very expensive for us to hire for. The team are very good at pulling on other experiences or clients to be able to provide different perspectives and actionable insights that we wouldn’t be able to access otherwise.
How were the Digital Minds team able to deliver and can you share a few highlights or the successes ?
Digital Minds work towards a ROAS that allows us to continue to invest in the business and our growth strategies. They help build confidence in the marketing function and are quick to respond and turn around briefs or requests, almost at the same speed as someone working with us internally.